AI Insights · Timothy · April 2022
Top 5 Drawing & Coloring Apps in Mexico Q1 2022
In Q1 2022, the top 5 drawing and coloring apps in Mexico showed varied performance in terms of downloads, revenue, and active users. Sensor Tower provides detailed insights into these trends.
Throughout the first quarter of 2022, the top 5 drawing and coloring apps in Mexico displayed diverse performance trends. Here’s a closer look at how each app fared during this period:
Phone Case DIY saw a notable fluctuation in weekly downloads, starting strong with over 314K downloads in the last week of December 2021 but gradually declining to around 56K by early March. However, there was a significant rebound towards the end of March, reaching approximately 116K downloads. Active users followed a similar trend, peaking at 774K in late December, then dropping to around 235K by mid-March, before climbing back to 324K in the final week of the quarter.
Happy Color®: Coloring Book maintained relatively stable weekly downloads, with numbers hovering around 100K at the beginning of the quarter and tapering off to about 57K by the end of March. Revenue showed minor fluctuations, peaking at $220 in mid-January and then stabilizing around $100 towards the end of the quarter. Active users remained consistently high, with slight declines from 642K to 568K over the three months.
Coloring & Learn had a mixed performance. Weekly downloads started at 35K and spiked to 75K in early January, then gradually decreased to around 33K by the end of March. Revenue remained relatively stable, averaging around $40-$50 per week. Active users saw an increase from 553K to over 700K in mid-March but dropped to 584K by the end of the month.
Line Up: Draw the Criminal experienced a significant increase in weekly downloads, peaking at 106K in late January, followed by a steady decline to about 20K by the end of March. Revenue remained low but showed a minor peak at $31 in late January and February. Active users mirrored the download trend, peaking at 175K in late January and then decreasing to around 66K by the end of the quarter.
DIY Keyboard started the quarter with 164K downloads in the last week of December but saw a decline to about 25K by late February. There was a significant recovery in March, with downloads reaching 71K in the final week. Active users followed a similar pattern, starting at 207K, decreasing to 60K by late February, and then rising to 108K by the end of March.
These insights are based on data from Sensor Tower. For more detailed information and further analysis, visit Sensor Tower.
